Top Drawing & Coloring Apps in South Africa: Q2 2025 Performance

In the second quarter of 2025, the top drawing and coloring applications in South Africa showed varied performance metrics, reflecting their popularity and engagement across a unified platform. This data, sourced from Sensor Tower, highlights the performance of these apps.

Paint by Number: Coloring Game saw a fluctuating trend in weekly revenue, beginning at around $76 and experiencing a notable peak at $87 in late April. Downloads decreased early in the quarter but rebounded to approximately 12.3K by the end of June. Active users started at 64.2K, dipped mid-quarter, and then climbed back to 47.5K.

Happy Color®: Color by Number maintained a consistent revenue stream, with a significant increase to $97 in late May. Downloads were steady, reaching 9.6K by the end of the quarter. Active users showed a consistent rise, starting at 43.4K and ending at 61.7K.

Phone Case DIY had a modest revenue, with a peak of $51 in April. Downloads fluctuated, ending with a rise to 12.9K. Active users displayed an upward trend, increasing from 34.5K to 41.6K by the quarter's end.

Zen Color - Color By Number experienced a peak in revenue at $108 in late May, while downloads saw a stable increase to 7.5K. Active users showed a positive trend, peaking at 49.4K in late May before closing at 46.1K.

Coloring and Drawing For Girls had minimal revenue impact. Downloads rose steadily, ending with 9.4K. Active users increased from 40.4K to 53.6K, indicating growing engagement.

For more insights into app performance, visit Sensor Tower's platform.